MysteryPersona
Digital personality experience
An AI-powered digital personality experience featuring interactive card decks, cinematic storytelling and guided self-discovery.
Problem
The brand needed an e-commerce experience that matched its mystical identity — standard platforms felt generic and broke immersion.
What was built
A custom-built storefront with interactive product reveals, tiered draw mechanics (single, triple and lifetime), persona-card reveal animations, responsive motion and one consistent brand experience from landing page to checkout.
System
- StorefrontHTML / CSS / JS with custom animations
- Draw mechanicsSingle · triple · lifetime; persona-card reveals
- StripePayment processing
- Node.jsBackend
- FirebaseUser data and order tracking
Technical decisions
Custom, not templated
The storefront is designed and built from scratch so the purchase flow never breaks the atmosphere of the brand.
Tiered draws
Purchases are modelled as draws — single, triple or lifetime — each ending in an animated persona-card reveal.
Payments & data
Stripe handles payment; a Node.js backend and Firebase store user data and track orders.
Outcome
- Launched as a production-ready e-commerce platform with integrated payment processing, responsive design and a scalable frontend architecture.